Panthenol AKA ProVitamin B5 is a hero ingredient and one that is used in many haircare products, but did you know it's a must for skincare. So how would we define this powerhouse vitamin?
Panthenol is a humectant. Humectants are known for their ability to retain moisture deep within the skin.
It's ALSO an emollient. You see vitamin b5 plays two roles in skincare. Helps the skin retain it's moisture and it also softens the skin.
Dry flakey skin can be irritated and feel rough but vitamin b5 softens the skin, attracts water and locks it in. Genius really!
Applying your Ativo Skincare products correctly is crucial to getting optimum results, but figuring out how and in what order to apply them can be tricky.
Here's a guide on how to layer your Ativo skincare products for the best results!
Reminiscent of the same soothing formulations of your childhood, but better! With a nourishing blend of colloidal oatmeal and ultra-hydrating coconut milk, our bath soaks are the missing link for your indulgent at-home spa experience.
But more than just a treat for the senses, our bath soaks were specifically designed with dry and irritated skin in mind. Perfect for those that struggle with allergies, and even gentle enough for baby's skin.
